Sustainable Style Icon: Sonam Kapoor on Motherhood and Fashion Choices

 Sonam Kapoor Ahuja, the undisputed queen of Bollywood fashion, has always been known for her impeccable sense of style. But in recent years, she's emerged as a leading voice for sustainable fashion, using her platform to advocate for conscious clothing choices. In a candid interview with Deccan Chronicle, Kapoor Ahuja opens up about motherhood, her evolving style, and the importance of embracing sustainable practices in the fashion industry.

Motherhood and Metamorphosis

Radiating a newfound glow, Kapoor Ahuja reflects on how motherhood has impacted her approach to fashion. "There's a certain practicality that comes with being a mom," she confesses. "Comfort is key, but that doesn't mean compromising on style. I find myself gravitating towards flowy silhouettes and breathable fabrics that allow me to keep up with Vayu (her son)."

However, the essence of her signature elegance remains. "I still love a statement piece," she says with a twinkle in her eye. "But now, I prioritize versatility. I look for pieces that can be easily dressed up or down, transitioning seamlessly from playtime with Vayu to an evening out." This focus on multi-functionality aligns perfectly with sustainable fashion principles, encouraging quality over quantity.

Beyond the Red Carpet: Championing Slow Fashion

Kapoor Ahuja has long been a proponent of slow fashion, advocating for timeless pieces and mindful consumption. "Fast fashion's fleeting trends are not only environmentally damaging, but they also create a culture of disposability," she emphasizes. "I believe in investing in well-made garments that will last for years to come."

Her personal style reflects this philosophy. She frequently re-wears outfits, breathes new life into vintage finds, and supports designers who prioritize ethical and sustainable production practices. "It's not just about what you wear, it's about the story behind the clothes," she explains. "Knowing that my choices are not harming the planet brings a sense of satisfaction that transcends trends."

The Power of Influence: Leading by Example

Kapoor Ahuja acknowledges the power her influence holds. "As celebrities, we have a responsibility to use our platform for good," she states. "By embracing sustainable fashion, we can inspire others to make conscious choices."

She actively uses social media to promote sustainable brands and share tips on restyling old clothes. "It's about encouraging a shift in mindset," she says. "We need to move away from the idea of clothes as disposable items and appreciate them for the artistry and craftsmanship they represent."

Bridging the Gap: Sustainable Luxury

Kapoor Ahuja acknowledges the perception of sustainable fashion being devoid of luxury. "Sustainability shouldn't be synonymous with compromise," she asserts. "There are incredible designers creating beautiful, high-quality pieces that are also eco-conscious."

She highlights the rise of sustainable luxury brands that utilize organic materials, fair-trade practices, and innovative techniques to minimize environmental impact. "Luxury lies in the quality, the story, and the longevity of a garment," she concludes.

A Sustainable Future for Fashion

Looking ahead, Kapoor Ahuja expresses optimism for the future of fashion. "Sustainability is no longer a niche; it's becoming the norm," she observes. "Consumers are becoming more aware of the environmental impact of the fashion industry, and brands are responding accordingly."

She emphasizes the importance of collaboration. "We need a collective effort from designers, manufacturers, and consumers to create a truly sustainable fashion ecosystem," she says. "By supporting sustainable brands, educating ourselves, and making conscious choices, we can all play a part in creating a more responsible and eco-friendly fashion future."

Sonam Kapoor Ahuja's journey with sustainable fashion is an inspiration to many. By merging style with a conscience, she demonstrates that looking good and doing good can go hand in hand. As a mother, a style icon, and a sustainability advocate, Kapoor Ahuja is paving the way for a more ethical and environmentally responsible fashion industry, one beautifully crafted outfit at a time.